System Neuroscience Laboratory

About the project:

 
 

The Systems Neuroscience Laboratory at Worcester Polytechnic Institute focuses on interpreting olfactory dysfunction in neurological disorders, and aims to understand how olfaction is coded in the brain.

After working with Jagan Srinivasan, Principle Investigator for the lab, on multiple drafts for the logo, we determined that incorporating the symbols of neurons, worms, and the structure of molecules were representative of the mission of the lab. The logo encapsulates the primary emblems of the lab, and I also designed a mockup business card which Jagan expressed his admiration for especially:

“Kylie, Thanks for the logo designs. The lab really loved them. We are so lucky to have you design our lab logo! This will help us a lot! I was very impressed with your business card design.”